Why Remodeling's Rise Is Great News for Future Simply Cabinetry Franchise Owners
In the latest Q2 2025 Kitchen & Bath Market Index report from the NKBA and John Burns Research, one trend stands out: remodeling is growing faster than new construction — and that’s exactly the kind of insight future franchise owners should pay attention to.
If you're thinking about investing in a Simply Cabinetry franchise, here’s why this shift matters.
Remodeling Is Where Homeowners Are Spending
According to the report, professional remodeling is expected to grow by 2.9% this year, while new construction spending is only projected to grow 0.6%. That’s a significant gap — and it reflects what’s happening in real life:
Many homeowners are choosing to stay put and upgrade, rather than build new.
High interest rates and uncertain economic conditions are pushing people to improve, not relocate.
Kitchen and bath upgrades remain two of the most valuable and in-demand remodeling projects.
As a Simply Cabinetry franchisee, your business is built to serve exactly this kind of demand.
Why That’s Good for Your Franchise Investment
Simply Cabinetry specializes in helping homeowners reimagine their existing kitchens and bathrooms — which aligns perfectly with where the market is heading.
Here’s why remodeling momentum supports your success:
Lower Barrier to Entry: Unlike new construction, remodeling projects often begin with one room or small upgrades. That means more frequent sales opportunities.
Consistent Demand: Homeowners may delay big moves, but they still need functional, updated spaces — especially kitchens.
Better Margins & Upsell Opportunities: Remodeling clients often explore add-ons like countertops, hardware, storage upgrades, and organization solutions.
Flexibility Across Markets: Whether you're in a mature suburban area or a growing region, remodeling demand is almost always present.
The “Stay-and-Renovate” Trend Is Your Advantage
The report also points to the rise of the “missing middle” — a large group of middle-income homeowners who’ve delayed renovations due to financial uncertainty. As borrowing rates eventually settle, this group is expected to reenter the market in a big way, looking for trusted remodeling partners.
Simply Cabinetry is well-positioned to serve this customer segment with:
Affordable, high-quality cabinet lines
Trusted vendor partnerships
Localized service backed by national support
Final Thought
While new home builds may be slowing, remodeling is where the momentum is — and Simply Cabinetry franchises are built for exactly this moment. If you're thinking about launching a business in the cabinetry space, you want to go where the demand is.